Jeff Bezos’ Blue Origin space venture accomplished two significant achievements today, successfully launching twin NASA orbiters toward Mars whilst recovering the company’s massive New Glenn rocket booster for the first time, marking a pivotal moment in the commercial space industry’s evolution.
The flawless launch of NASA’s Escapade probes, combined with the successful recovery of the New Glenn first-stage booster, positions Blue Origin as a credible competitor to Elon Musk’s SpaceX, which has dominated commercial spaceflight in recent years. SpaceX remains the only other company to have successfully recovered orbital-class boosters, making Blue Origin just the second entity worldwide to demonstrate this technically demanding capability.
The significance of the achievement prompted recognition even from Musk himself, who congratulated Bezos and the Blue Origin team on social media, an unusual gesture of collegiality in the intensely competitive commercial space sector.
New Glenn, named after John Glenn, the first American astronaut to orbit Earth, lifted off from its launch pad at Cape Canaveral Space Force Station in Florida at 3:55 p.m. ET (12:55 p.m. PT). Today’s successful liftoff followed multiple scrubbed attempts earlier in the week, initially due to cloudy weather conditions on Earth, and subsequently due to a solar storm in space that posed radiation risks to spacecraft electronics.
Even on launch day, the countdown experienced holds and was recycled several times for unspecified reasons, reflecting the countless technical parameters that must align perfectly for safe rocket operations. However, when liftoff finally occurred, all systems performed nominally, validating the decision to delay rather than proceed under suboptimal conditions.
Minutes after New Glenn ascended into the sky, the mission plan called for the rocket’s first-stage booster to execute a powered descent, flying itself back to a touchdown on a floating platform in the Atlantic Ocean named Jacklyn after Bezos’ late mother. Blue Origin’s inaugural attempt to recover a New Glenn booster failed in January during the rocket’s maiden flight, but today’s manoeuvre succeeded, demonstrating the company’s ability to learn from failures and implement corrective measures.
The successful booster recovery generated wild celebrations from Blue Origin team members watching the webcast, including Jeff Bezos at Mission Control and a crowd assembled at the company’s headquarters in Kent, Washington. The uncertainty surrounding the recovery attempt was reflected in the nickname given to the booster: “Never Tell Me the Odds,” a reference to Star Wars that acknowledged the technical difficulty of the undertaking.
“Congratulations, Team Blue, you guys did it!” exclaimed launch commentator Ariane Cornell, vice president of New Glenn strategy and business operations, during the webcast. “What an incredible day for Blue Origin, for the space industry.”
Cornell’s co-host, Tabitha Lipkin, expressed similar enthusiasm, stating “I think I hurt my hand on the table banging too much,” capturing the emotional intensity of witnessing a historic achievement.
Whilst celebrations erupted over the booster recovery, New Glenn’s second stage continued its mission, carrying the Escapade spacecraft toward their interplanetary trajectory. Slightly more than half an hour after launch, the second stage deployed two robotic spacecraft for NASA’s Escapade mission to Mars, officially designated “ESCApe and Plasma Acceleration and Dynamics Explorers,” a $78.5 million mission investigating Martian atmospheric dynamics.
The twin probes will follow a carefully calculated loitering trajectory that includes an Earth flyby approximately one year from now. This gravitational slingshot manoeuvre will provide additional velocity boost, placing the spacecraft on course to enter Martian orbit in 2027. Once established in synchronised orbits around Mars, the probes will fly in formation, conducting stereoscopic observations to map the Red Planet’s magnetic field, upper atmosphere and ionosphere from multiple perspectives simultaneously.
The science mission is scheduled to continue through 2029, generating data that will advance understanding of Martian atmospheric processes and space weather interactions.
Scientists indicate Escapade’s findings will prove valuable for planning future crewed missions to Mars, addressing practical challenges astronauts will face during extended stays on the planet’s surface.
“Understanding how the ionosphere varies will be a really important part of understanding how to correct the distortions in radio signals that we will need to communicate with each other and to navigate on Mars,” stated Robert Lillis, principal investigator and space physicist at the University of California at Berkeley. The ionospheric variations Escapade will study directly affect radio wave propagation, creating distortions that could disrupt communications between astronauts, surface equipment, and Earth-based mission control.
Beyond practical applications, Escapade’s findings could help address fundamental questions about Mars’ climatic evolution over billions of years. The planet once possessed a thicker atmosphere and liquid water on its surface but gradually lost these characteristics, transforming into the cold, desiccated world observed today.



